One of the most visited sites on the World Wide Web is Wikipedia. Unlike other sites that hire content writers to create posts, Wikipedia is an open source site that allows businesses and individuals to use it as a tool for branding as well as disseminating information when they make a Wiki page for themselves. The fact that the site is available to the public who can make changes to the information has seen some of the pages being defaced.
An example is the wiki page of NTV presenter Larry Madowo whose page declared him to be a politician born in 1889. The page went on to state some of his achievements that included him being the chancellor of Kenya from 1933-1945 and he was the initiator of the Polish invasion in 1939. While some of the Wikipedia edits are done in a bid to improve the available content, some are done with malicious intents that can harm the individual or company in question. The changes done to Larry Madowo’s page were aimed at poking fun at him and his fans.
Wikipedia has been used by businesses to create awareness for the products and services they offer. It is possible to create and edit a Wikipedia page to keep the public abreast with what is going on. Having a well researched and well written Wikipedia page can significantly improve an individual’s and a businesses’ reputation. That’s why many people decide to hire a Wikipedia editor to create or make edits to their page for their business, to avoid mistakes and chances of deletion.
It will go a long way in creating an additional web presence and much-needed visibility for the products and services being showcased. When seeking to create or update a Wikipedia page, it is vital to have the reliable sources that follow the guidelines provided by Wikipedia manual of style.